Basis X CAKE


A collaborative effort between myself, the fellas at Basis and Gary Foo, has given rise to their new website today, Basis. Web site includes the editorial shots I took with both Gareth Fernandez, lead vocalist of KINGS SG, and Myron P. The product shots were taken in one go, almost 8 hours in total of fiddling, arranging and flat laying them.

As for the editorial looks with Gareth and Myron, it was all done in a day. We shot Myron in the wee hours of the morning and Gareth in the evening. We kept it simple and chic. A quick mention and thank you to Marcus Lim for the quick assist that morning.

Here are some of the works. Do drop by their website to have a look at their handmade products.

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